Top 10 Reasons to Choose Percentage-Based Marketing for Your Vacation Rental Business

 

At Ankerpoint, our goal is to help our clients grow their vacation rental businesses! One of the top ways we’ve been able to do this has been through offering our clients a percentage-based pricing model. Here’s why this could benefit your vacation rental business:

1. Lower Upfront Risk

When you first jump into things with a service provider, you typically pay a flat fee upfront before you see any results. With a percentage-based model, you don’t need to commit to a large flat fee without knowing the ROI. Our payment naturally scales with your success.

2. Shared Goals

One of the most important parts of a new business relationship is pulling in the same direction. With percentage-based pricing, when you win, we win. Our incentives are directly aligned with yours, so you can trust we’re fully invested in driving your bookings.

3. Flexible Costs

There are highs and lows for every company, and we understand this. Having a payment plan that fluctuates with your seasonal business is something that we value and that our clients appreciate.

4. Performance-Based Accountability

When your business does well, so do we. Our goal is to treat your company like it’s our own, and we want to hold ourselves accountable. Since we only earn when you do, you can count on us to stay focused and deliver real results.

5. Perfect for New Properties

Our focus at Ankerpoint is helping vacation rental companies grow. We have worked with brand new clients and veterans in the field, so if you’re just starting out, we have the knowledge and the pricing plan you’re looking for. Our model is budget-friendly, helping you grow without needing to commit to large, upfront fees, so you can figure out your business and trust us with the marketing.

6. Full Transparency

One of our greatest values as a company is transparency both internally and externally. We want you to see a clear connection between our efforts and your revenue. No smoke and mirrors—just results.

7. Long-Term Growth Partnership

When we sign up to work with you, we want it to be a long-term partnership, and our pricing plan reflects this. We’re here to build your success over time, not just chase quick wins. This model keeps us working toward your big-picture goals.

8. Tailored Strategies

Every business is different, even when they live in the same industry. You need a marketing plan tailored to your needs and wishes. We aren’t boxed into cookie-cutter services. Instead, we adapt and pivot to whatever works best for your properties, without hidden fees.

9. Creative Innovation

In the fast-paced world of marketing, it’s important to stay ahead of the curve. Our team is constantly learning more and improving our knowledge by researching and investigating the world of innovative marketing around us. Because our income depends on your results, we stay ahead of industry trends and implement creative, revenue-driving strategies.

10. Client-First Focus

We want to be a trusted guide as you find your way to vacation rental success. Our goal is to put you first in our every decision. Everything we do revolves around your revenue goals. Think of us as your marketing partners, not just a service provider.

We want you to be confident with every choice you make in your marketing. If you are interested in discussing the best marketing plan for your company, contact us!

When you sign up with us, we also offer a discount on our property management software, Brightside. Owners and reservationists love it!